Kewpie Mayonnaise
Seasoning

Kewpie Mayonnaise

Availability: ★ ★ ★ ☆ ☆ (Asian supermarket)

What is it?

Packed with egg yolks and MSG, it has a richer, sweeter, and more umami-packed flavor than generic mayo.

Substitution Guide

Best Substitute

Regular Mayo + MSG + rice vinegar

Replicates the unique umami and slight tanginess of Kewpie.

⚠️ Acceptable

Generic Mayonnaise

Works for texture but lacks the signature depth and richness.

🚫 NEVER Use

Miracle Whip

Too sweet and completely alters the savory flavor profile.

Did you know?

🔬

Japan's iconic mayonnaise, universally beloved for its rich, umami-forward profile.

Sensory Profile

Deep yellow hue, rich and creamy mouthfeel, sweet umami finish.

Recipes Using Kewpie Mayonnaise